Event Planner · Unique in the market

Your client builds their own event. You get the booking.

Date, package, number of guests, location — the client clicks it together themselves, sees the price live and books straight away with a deposit. No quotes to draw up, no phone calls, no back and forth about a festival in September.

Running live at Urban Foods — where it was built and tested.

Build your eventExample
Type of event
Corporate partyWeddingFestivalPrivate
Number of guests
up to 5050 – 100100 – 250250+
Package
Streetfood walkingFull serviceBar & bites
Date & location
14 Sep 2026 · availableBeringen · 12 km
Total incl. VAT
€ 3.240

Deposit € 810 · the date is secured

Book this date
The problem

Every enquiry costs you half an hour. And half of them do not book.

This is how it goes today at almost every food truck, caterer and event supplier.

Today
✕Email arrives: “What does a food truck for 80 people cost?”
✕You email back with five questions. Two days of silence.
✕An answer comes. You work out transport, crew and VAT in Excel.
✕Quote drawn up, sent. Silence again.
✕After ten days: “We have found someone else.”

Half an hour of work per enquiry. At 12 enquiries a month that is 6 hours — for 4 bookings.

With the Event Planner
✓The client fills it in themselves: date, guests, package, location.
✓The price appears live — transport, crew and VAT calculated automatically.
✓Your calendar blocks dates that are taken. Never double-booked.
✓The client books with a deposit. The date is fixed, the money is in.
✓You get one email: the event is booked, everything filled in.

Zero minutes of work per enquiry. And whoever is on your site in the evening books in the evening.

How it works

Four steps. You are not in the middle of them.

01

The client picks their event

Type of event, number of guests, package, date and location. All on one screen, not a three-page form.

02

The price appears live

Your rates, your rules. Mileage, extra crew, minimum spend, weekend rate — all built in.

03

The date is checked

Dates that are taken cannot be clicked. Whatever is in your calendar blocks automatically.

04

Booked with a deposit

Deposit paid, confirmation sent, date in your calendar, invoice prepared. You do not have to do a thing.

Someone hesitating? Their configuration still reaches you, and an email follows automatically after two days. Even the waverers do not get left.

What is included

Everything around the booking, built in.

✓Configurator in your style, on your own domain
✓Your prices, packages and rules fully configurable
✓Automatic calculation: transport, crew, VAT, weekend rate
✓Availability from your own calendar
✓Online deposit by Bancontact or card
✓Confirmation email with all the arrangements on one page
✓Reminder a week before the event
✓Invoice prepared with all the details already in it
✓Follow-up email for anyone who configured but did not book
✓Overview of all your events and enquiries
Run the numbers

What the manual work costs you.

Not in hours. In euros you do not invoice.

Drawing up quotes by hand
Enquiries per month12
Time per enquiry30 min
Lost per month6 hours
Enquiries lost to slow follow-up4 in 12
Missed revenue per year
€ 24.000

Two events a month you lose because somebody else was quicker. At € 1,000 average that is € 24,000 that went to a competitor.

✕

Plus 72 hours a year in Excel and emails. Time you are not spending on events.

With the Event Planner
0 min

per enquiry. At midnight too.

✓Every enquiry gets a price immediately — nobody waits.
✓A deposit paid means this client is no longer going anywhere.
✓No more arithmetic slips in transport or VAT.
✓Your Saturdays fill up while you are standing at an event.

Two extra events a year and the system has paid for itself. The rest is profit.

Who it's for

Anywhere a price depends on guests, date and distance.

Food trucks

Package, number of guests, mileage and hours on site. Four variables recalculated every single time — now automatically.

Caterers

Walking dinner, buffet or plated service, with or without staff. The client chooses, the price follows, you get the booking.

Event agencies

Let clients build their own package within your limits. Less pre-discussion, better enquiries.

Function rooms

Available dates, capacity and packages on one screen. Saturdays that are taken cannot be clicked.

Hire & signage

Equipment, period, transport and installation. Same principle, different variables.

Bars & mobile bars

Hours of service, number of guests, package with or without staff. Deposit fixed, date fixed.

What it costs

Build it once. After that it is yours.

No commission per booking, no percentage of your event value. You buy the system.

Event Planner

Configurator, price calculation, calendar check, deposit payment, confirmations and follow-up. Set up, tested and explained.

€ 2.450
one-off
+ € 250 / month maintenance
first month included
Ready in
15 working days
Commission
0%
Already have a website?
Builds on it
Book a free intro call
✓

30-day guarantee

If after 30 days it does not work as agreed, I rebuild it or you get your money back. No argument.

Need a website as well?

Combine it with the hospitality package: website, online ordering, table booking and the Event Planner in one project, at a keener total price.

See the hospitality package
Why here

Built for a real business, not for a demo.

Already running live

At Urban Foods in Beringen, clients book their food truck event entirely themselves, with a deposit. This is not a prototype.

By someone from the trade

30 years a chef, and co-owner of a hospitality business. You do not have to explain why an event on a Saturday is priced differently.

Little competition

Almost nobody in the trade lets clients configure for themselves. Whoever has it first stands out on every enquiry.

Frequently asked questions

What you will usually want to know.

Question not there? Ask it in the intro call.

I do not want everyone seeing my prices.

That is possible. We can show the price only after a name and email have been entered, or show a from-price with the exact figure in the confirmation email. You decide how open it is.

My prices depend on too many things.

Usually it is fewer than you think: guests, package, distance, day of the week, hours on site. We write your pricing rules out once and they go in. Exceptions come to you as an enquiry.

What if someone books an impossible date?

They cannot. Dates that are taken are not clickable, and you set how many days in advance a booking has to be made. We can cap your maximum number of events per week as well.

Do I have to replace my website?

No. The Event Planner comes as a page on your existing site. If you do not have a site yet, we build one alongside — see the hospitality package.

And if a client cancels after all?

Your terms sit inside the booking — the client ticks them before paying. So the deposit and the cancellation rules are agreed before the date is secured.

Twenty minutes. I will show you the live version.

We go through the Urban Foods Event Planner together and look at how your prices would sit in it. If it does not fit, I will just say so.

Book a free intro call

Or email directly at hello@scaleops.be

ScaleOps is based in Beringen and works across Belgium and the Netherlands.Automation in Limburg →